...
  • 主题
高级搜索  >
历史搜索 清空历史
首页> 外文期刊>Technological forecasting and social change >An open-minded strategy towards eco-innovation: A key to sustainable growth in a global enterprise
【24h】

An open-minded strategy towards eco-innovation: A key to sustainable growth in a global enterprise

机译：开放的生态创新战略：全球企业可持续发展的关键

获取原文
获取原文并翻译 | 示例
           
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

This study examines the extent to which business performance in global enterprises can be influenced by three key factors in the current dynamic, socio-economic context. These are: (1) an open organisational culture derived from an open-mindedness attitude, (2) an organisation's investments in innovation in environmentally friendly and health-conscious products and services, and (3) customers' perception of risk of information security and privacy concerns derived from their engagement with the organisation and its products and services. Taking Apple as the basis for our study, an empirical investigation of 161 of its customers from a variety of socio-economic and cultural backgrounds, our results indicate that a culture of open mindedness relates, indirectly and though environmental product innovation, to the way the firm addresses the privacy concerns of end users. This, in turn, helps addressing the privacy concerns of the customer base and, simultaneously improves firms' performance, offering a mix-blended source of strategic advantage. Based on a leading innovation company in the U.S. and globally, and one of the most important names in the technology industry, lessons can be learned from our study both for further theoretical developments and for management practice in a variety of knowledge-intensive, global enterprises.
机译：这项研究探讨了在当前动态的社会经济背景下，三个关键因素对全球企业的业务绩效的影响程度。它们是：（1）基于开放态度的开放式组织文化；（2）组织对环保和健康意识产品和服务的创新投资；以及（3）客户对信息安全风险的感知；以及他们对组织及其产品和服务的参与而引起的隐私问题。以苹果作为我们研究的基础，对来自各种社会经济和文化背景的161名客户进行了实证研究，我们的结果表明，开放意识的文化与环境产品创新间接地联系在一起，并且通过环境产品创新该公司解决了最终用户的隐私问题。反过来，这有助于解决客户群的隐私问题，并同时提高公司的绩效，提供多种混合的战略优势资源。基于美国和全球领先的创新公司，以及技术行业最重要的名称之一，我们可以从我们的研究中吸取经验教训，以进行进一步的理论发展和各种知识密集型全球企业的管理实践。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号