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How scientific researchers form green innovation behavior: An empirical analysis of China's enterprises

机译：科研人员如何形成绿色创新行为：对中国企业的实证分析

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The green innovation behavior of scientific researchers is the premise of green development, but research on the mechanism of green innovation behavior of scientific researchers has been neglected. This study aims to analyze the main internal and external factors that influence the green innovation behavior of researchers and reveal the interaction between them. To this end, based on behavioral and innovation theories, a theoretical model for the formation of green innovation behavior among scientific researchers was established. A large number of data were obtained from multiple industrial cities and different industries in China. The model was tested using hierarchical regression analysis methods. This study, therefore, provides evidence on the mechanism of how both internal and external drivers drive researchers to form the green innovation behavior. The results delicate that endogenous attitude, exogenous attitude, the injunctive norm of green innovative behavior, and the control ability of green innovation have a remarkably positive impact on green innovative intention, while descriptive norm and self-efficacy have no significant impact on green innovative intention. On the contrary, in the transition from green innovative intention to behavior, tacit knowledge commons plays the main moderating role. When the level of knowledge commons is high, it has a strong positive influence on the transition of researchers' green innovative intention to behavior. Different from the qualitative and isolated tendencies in previous research, this study sheds systematic light on the formation mechanism of green innovation behaviors of researchers from the perspective of behavioral science, and also helps to make constructive suggestions on promoting the green innovation behaviors of scientific researchers for enterprises and government.
机译：科研人员的绿色创新行为是绿色发展的前提，但对科研人员绿色创新行为机理的研究却被忽略。本研究旨在分析影响研究人员绿色创新行为的主要内​​部和外部因素，并揭示它们之间的相互作用。为此，基于行为和创新理论，建立了科研人员绿色创新行为形成的理论模型。从中国的多个工业城市和不同行业获得了大量数据。使用层次回归分析方法对模型进行了测试。因此，本研究为内部和外部驱动因素如何驱动研究人员形成绿色创新行为的机理提供了证据。结果微妙的是，内在态度，外在态度，绿色创新行为的禁令规范和绿色创新的控制能力对绿色创新意图具有显着的积极影响，而描述性规范和自我效能对绿色创新意图没有显着影响。相反，在从绿色创新意图到行为的转变中，隐性知识共享发挥了主要的调节作用。当知识共享水平很高时，它对研究人员的绿色创新意图向行为的转变具有强烈的积极影响。与以往研究的定性和孤立趋势不同，本研究从行为科学的角度为研究人员绿色创新行为的形成机理提供了系统性的启示，并为促进科研人员绿色创新行为的发展提供了建设性的建议。企业和政府。

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