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Moto gets Soundbuzz

机译:Moto获得Soundbuzz

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In the latest episode of handset makers getting into the mobile content business, Motorola has grand plans to expand its hit MotoMusic service out of China and into the rest of Asia via its 100% acquisition of Singapore-based music service provider Soundbuzz. No details were given on how much Motorola spent to acquire Soundbuzz, but it's getting quite a bit of market access for its money. Sound-buzz offers online and mobile music download services on a D2C and white-label basis in Southeast Asia, India, Australia and New Zealand. In essence, says Ian Chapman-Banks, VP of Motorola Asia Pacific and North Asia marketing and business development GM for the mobile devices division, the MotoMusic service has been "going great guns" since its launch two years ago, logging 700% growth in page views in 2007, with three million members, seven million hits a day and two million songs sold. And Soundbuzz is Motorola's ticket to extending MotoMusic into the rest of Asia quickly, with Soundbuzz's end-to-end system already in place to handle subscriber management, content management, payment, client software and media delivery.
机译:在最新的手机制造商涉足移动内容业务的过程中,摩托罗拉已制定了宏伟的计划,通过其100%收购总部位于新加坡的音乐服务提供商Soundbuzz,将其热门的MotoMusic服务扩展到中国以外的其他亚洲地区。没有给出有关摩托罗拉收购Soundbuzz花费了多少的细节,但是它的钱正在获得相当大的市场准入。 Sound-buzz在东南亚,印度,澳大利亚和新西兰以D2C和白标形式提供在线和移动音乐下载服务。摩托罗拉亚太地区及北亚市场和业务发展部移动设备事业部总经理,副总裁Ian Chapman-Banks表示,从本质上讲,MotoMusic服务自两年前推出以来一直“行之有效”,在2008年增长了700% 2007年的页面浏览量,拥有300万名成员,每天的点击量为700万,歌曲的销量为200万。 Soundbuzz是摩托罗拉将MotoMusic迅速扩展到亚洲其他地区的门票,而Soundbuzz的端到端系统已经到位,可以处理用户管理,内容管理,付款,客户端软件和媒体交付。

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