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Key health themes and reporting of numerical cigarette-waterpipe equivalence in online news articles reporting on waterpipe tobacco smoking: a content analysis

机译:有关水烟斗吸烟的在线新闻文章中的关键健康主题和卷烟水烟斗数值的报道:内容分析

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Introduction There is anecdotal evidence that health messages interpreted from waterpipe tobacco smoking (WTS) research are inconsistent, such as comparing the health effects of one WTS session with that of 100 cigarettes. This study aimed to identify key health themes about WTS discussed by online news media, and how numerical cigarette-waterpipe equivalence (CWE) was being interpreted. Methods We identified 1065 online news articles published between March 2011 and September 2012 using the 'Google Alerts' service. We screened for health themes, assessed statements mentioning CWE and reported differences between countries. We used logistic regression to identify factors associated with articles incorrectly reporting a CWE equal to or greater than 100 cigarettes, in the absence of any comparative parameter ('CWE ≥ 100 cigarettes'). Results Commonly mentioned health themes were the presence of tobacco (67%) and being as bad as cigarettes (49%), and we report on differences between countries. While 10.8% of all news articles contained at least one positive health theme, 22.9% contained a statement about a CWE. Most of these (18.6% total) were incorrectly a CWE ≥100 cigarettes, a quarter of which were made by healthcare professionals/organisations. Compared with the Middle East, articles from the USA and the UK were the most significant predictors to contain a CWE ≥100 cigarettes statement. Conclusions Those wishing to write or publish information related to WTS may wish to avoid comparing WTS to cigarettes using numerical values as this is a major source of confusion. Future research is needed to address the impact of the media on the attitudes, initiation and cessation rates of waterpipe smokers.
机译:引言有传闻证据表明,从水烟抽烟(WTS)研究得出的健康信息不一致,例如将一次WTS疗程与100支卷烟的健康效果进行比较。这项研究旨在确定在线新闻媒体讨论的有关WTS的关键健康主题,以及如何解释卷烟水烟当量(CWE)的数字。方法我们使用“ Google快讯”服务确定了2011年3月至2012年9月之间发布的1065篇在线新闻文章。我们筛选了健康主题,评估了提及CWE的声明,并报告了国家之间的差异。在没有任何比较参数(“ CWE≥100支香烟”)的情况下,我们使用逻辑回归来确定与错误报告CWE等于或大于100支香烟的文章相关的因素。结果通常提到的健康主题是烟草的存在(67%)和与香烟一样的有害(49%),并且我们报告了国家之间的差异。尽管所有新闻文章中有10.8%至少包含一个积极的健康主题,但22.9%的新闻中包含有关CWE的声明。其中大多数(总数的18.6%)错误地是CWE≥100支香烟,其中四分之一是由医疗保健专业人员/组织制造的。与中东相比,美国和英国的文章是包含CWE≥100支香烟声明的最重要的预测指标。结论那些希望编写或发布与WTS相关的信息的人可能希望避免使用数值将WTS与香烟进行比较,因为这是造成混淆的主要根源。需要进行进一步的研究来解决媒体对水烟烟民的态度,引发和戒烟率的影响。

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  • 来源
    《Tobacco control》 |2015年第1期|43-47|共5页
  • 作者单位

    Department of Primary Care and Public Health, Imperial College London, London W6 8RP, UK;

    Faculty of Medicine, Imperial College London, London, UK;

    Faculty of Medicine, Imperial College London, London, UK;

    Department of Medical Statistics, London School of Hygiene and Tropical Medicine, London, UK;

    Department of Internal Medicine, American University of Beirut, Beirut, Lebanon,Department of Clinical Epidemiology and Biostatistics, McMaster University, Hamilton, Canada,Department of Medicine, State University of New York at Buffalo, Buffalo, New York, USA;

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