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Industry

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A research alliance to develop 'on demand' public transport solutions in Newcastle, using computer modelling and gamification (the application of game-design elements and game principles in non-game contexts) approaches, will eventually see the four parties, University of NSW, Keolis, Keolis Downer and France's transport research institute IFSTTAR, market the applications internationally. 'This is the first time an operator and researchers have got together to optimise the design of a public transport service,' said Ms Leila Frances, Chairman of Keolis Downer. In December 2016 Keolis Downer won a $450m ten-year contract to operate Newcastle's buses, ferries, interchanges and the light rail service. The research partnership will initially use computer modelling developed at UNSW's Research Centre for Integrated Transport Innovation, rCITI, and gamification approaches pioneered at IFSTTAR. On demand transport is an advanced, user-centred form of public transport with flexible routing and scheduling of small to medium-sized vehicles operating in a shared-ride mode between pick-up and drop-off locations according to a passenger's needs. A relatively new concept, it is gaining ground as a way to service low-density areas. Dr David Rey, a lecturer in UNSW's School of Civil and Environmental Engineering, will lead the first project: creating algorithms, based on patronage and travel data to model bus routes in lower-patronage areas to improve response times and patronage. 'Routing, with fixed schedules, is well researched, but buses don't know exactly how many people are waiting at a stop, or where will passengers disembark,' said Dr Rey. 'We'd like to explore schedules with more dynamic demand options, by first modelling the uptake of various combinations of bus trajectories, and see if introducing or skipping stops at particular times might boost patronage and create a better service where and when it's needed most.'The Newcastle data will give researchers a theoretical model of an efficient 'on demand' transport service that can then be considered in areas that have similar characteristics, in order to better integrate passenger needs into a multimodal network. Contributing to the research will be Jean-Luc Ygnace, a senior research engineer at IFSTTAR's Transport Engineering Laboratory in France, who has led studies of new technologies in transportation and how these can help encourage public transport patronage and improve congestion, economy and safety.
机译：建立新的纽卡斯尔“按需”公共交通解决方案的研究联盟，将使用计算机建模和游戏化（在非游戏环境中应用游戏设计元素和游戏原理）方法，最终将由新南威尔士大学四方参加， Keolis，Keolis Downer和法国运输研究所IFSTTAR在全球范围内推广应用。 Keolis Downer董事长莱拉·弗朗西斯（Leila Frances）表示：“这是运营商和研究人员首次聚在一起优化公共交通服务的设计。” 2016年12月，基奥利斯·唐纳（Keolis Downer）赢得了一项价值4.5亿美元的十年合同，以运营纽卡斯尔的公交车，渡轮，互换和轻轨服务。该研究伙伴关系将首先使用由UNSW的综合运输创新研究中心，rCITI和IFSTTAR率先采用的游戏化方法开发的计算机模型。按需运输是一种以用户为中心的高级公共交通形式，可根据乘客的需求灵活安排和安排在上落点之间的共享乘坐模式下运行的中小型车辆。作为一种相对较新的概念，它已成为一种服务于低密度区域的方法。新南威尔士大学土木与环境工程学院的讲师David Rey博士将领导第一个项目：创建基于乘客量和旅行数据的算法，以对低乘客量区域的公交路线进行建模，以缩短响应时间和乘客量。雷伊博士说：“按固定的时间表安排路线是经过充分研究的，但公交车并不确切知道有多少人在车站等车，或者乘客将在哪里下车。” ``我们想探索具有更多动态需求选项的时间表，方法是首先对各种公交路线组合的使用情况进行建模，并查看在特定时间引入或跳过停靠点是否会增加乘客量并在最需要的时间和地点提供更好的服务纽卡斯尔的数据将为研究人员提供一种有效的“按需”运输服务的理论模型，然后可以在具有相似特征的地区进行研究，以更好地将乘客需求整合到多式联运网络中。 IFSTTAR法国运输工程实验室的高级研究工程师Jean-Luc Ygnace将为这项研究做出贡献。Jean-LucYgnace领导了运输新技术的研究，以及这些新技术如何有助于鼓励公共交通的惠顾并改善交通拥堵，经济和安全。

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    《Transit Australia》 |2017年第9期|285-286|共2页
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