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Mobility behavior of the elderly: an attitude-based segmentation approach for a heterogeneous target group

机译：老年人的流动行为：针对异类目标群体的基于态度的细分方法

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摘要

The western population is ageing. Based on the assumption that the elderly are a quite heterogeneous population group with an increasing impact on the transport system, mobility types of the elderly were identified. By means of 1,500 standardized telephone interviews, mobility behavior and possible determinantes including infrastructural, socio-demographic and attitudinal variables, were assessed. The most important factors, identified by five regression analyses, served as type-constituent variables in a series of cluster analyses. The final cluster solution resulted in four segments of the elderly named Captive Car Users, Affluent Mobiles, Self-Determined Mobiles, and Captive Public Transport Users. The groups showed distinct mobility patterns as well as significant differences in infrastructural, sociodemographic and attitudinal variables. The study provides a more comprehensive understanding of the diverse lifestyles, attitudes, travel behavior and needs of the elderly. Furthermore, it identifies starting points for the reduction of car use.
机译：西方人口正在老龄化。基于老年人是一个非常异质的人口群体的假设，对交通系统的影响越来越大，因此确定了老年人的出行类型。通过1,500次标准电话采访，评估了流动性行为和可能的决定因素，包括基础设施，社会人口统计学和态度变量。通过五项回归分析确定的最重要因素在一系列聚类分析中用作类型构成变量。最终的集群解决方案将老年人分为自驾车用户，富裕的移动电话，自定义移动电话和自定义公共交通用户四个部分。这些组显示出明显的流动性模式，以及在基础设施，社会人口统计学和态度变量方面的显着差异。该研究对老年人的各种生活方式，态度，旅行行为和需求提供了更全面的了解。此外，它确定了减少汽车使用的起点。

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