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Product balancing under conditions of quality inflation, cost pressures and growth strategies

机译:在质量膨胀,成本压力和增长策略下的产品平衡

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摘要

This paper develops a model to determine the optimal price and performance quality level for a monopoly. It also analyzes some consequences of quality inflation under different company objectives, like holding the market share it already has or achieving the same profit volume. The problems of competing on multi-dimensions of quality and utilizing the same capabilities in different market segments also are investigated. (44 refs.)
机译:本文建立了一个模型来确定垄断的最佳价格和性能质量水平。它还分析了不同公司目标下质量膨胀的一些后果,例如持有已经拥有的市场份额或实现相同的利润量。还研究了在多维质量上竞争以及在不同细分市场中利用相同功能的问题。 (44篇)

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