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PROTECTING BROADCASTERS in the digital era

机译：在数字时代保护广播

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Since the 1960s, the development of transmission technology and receiving equipment has caused broadcasting to evolve considerably. New ways of distributing services have been created as well as new types of programs and services. Significant increases in channel capacity have enabled broadcasters to offer the public a larger choice of scheduled programs. The development of cable networks and broadcasting satellites has opened up a greater number of signal transport options, and satellite technology has increased the global dimension of broadcasting. The massive ongoing conversion to digital transmission of programs and content is creating countless opportunities for efficient and cost-effective delivery of high-quality content and for interoperability with other electronic media. In the digital environment, however, broadcasters are facing a severe problem of signal piracy. In view of these and other challenges arising from the evolution of broadcasting, WIPO's member states are working to develop an updated international legal framework that addresses present-day operating realities. The following interview with Ingrid Deltenre, Director-General of the European Broadcasting Union (EBU) offers a broadcaster's perspective on the issue.
机译：自1960年代以来，传输技术和接收设备的发展已使广播有了长足的发展。已经创建了分配服务的新方法以及新类型的程序和服务。频道容量的显着增加使广播公司能够向公众提供更多的预定节目选择。有线网络和广播卫星的发展开辟了更多的信号传输选择，卫星技术扩大了广播的全球范围。节目和内容向数字传输的大量持续转换为有效且经济高效地交付高质量内容以及与其他电子媒体的互操作性创造了无数机会。然而，在数字环境中，广播公司面临着严重的信号盗版问题。鉴于广播发展带来的这些挑战和其他挑战，WIPO成员国正在努力开发一个更新的国际法律框架，以解决当今的运营现实。接下来，对欧洲广播联盟（EBU）总干事英格丽德·德尔滕（Ingrid Deltenre）的采访提供了广播公司对此问题的看法。

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