Experience shows that the performance of each batch of broilers varies, resulting in large differences in returns, both for poultry farmers and integrators. Proper environmental management is key; the internet application www.poultrysimulator.com canhelp to fine tune this. To explain differences in growth, the classic texts on poultry production indicated that productive results in poultry depend essentially on four factors (the 4-leg-ged chair): genetics, health, nutrition and chick management. Atpresent, this statement still holds true, although it is likely that the importance of each factor has changed. Technological advances in genetics (genomic map study), in health (PCR diagnostic techniques), and nutrition (FT-NIR technology), have made great levels of quality control and improvement possible in these areas, which was unthinkable a few years ago. The application of these technological improvements is widespread in the dynamic poultry industry, because of its proven profitability.
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