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Innovation: Web 2.0, Online-Communities and Mobile Social Networking

机译:创新:Web 2.0,在线社区和移动社交网络

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摘要

Recently, an online social network phenomenon has swept over the Web and the signs say that Social Networking Sites (SNS) are growing in importance not just as places for individuals to communicate, network, and express themselves but also as advertising and marketing vehicles. Combining social networks to the mobile environment is a growing interest as it allows users to be in their online social community despite their mobility. To date, several surveys and studies have brought some insights into this field. However, methods are often not general or detailed enough for evaluation and comparison. In this study we highlight latest trends and evolution of Mobile Social Networking and Online-Communities. The existing research is reviewed and organized to summarize what we know about their usage. This paper concludes with discussion of new developments, challenges and opportunities. There are many opportunities for future research and organizational applications of SNS as SNS adoption grows at incredible rates. What we present in this study can be generalized for other enterprise-grade Social Networks, either for their own business purposes or as a contract job for another company.
机译:最近,一种在线社交网络现象席卷了整个网络,有迹象表明,社交网站(SNS)的重要性日益增加,不仅是个人进行交流,联网和表达自己的地方,而且还成为广告和营销工具。将社交网络与移动环境结合起来越来越引起人们的兴趣,因为它允许用户尽管具有移动性,但仍处于其在线社交社区中。迄今为止,一些调查和研究已经对该领域带来了一些见识。但是,方法通常不够通用或不够详细,无法进行评估和比较。在这项研究中,我们重点介绍了移动社交网络和在线社区的最新趋势和发展。对现有研究进行审查和组织,以总结我们对它们的使用情况的了解。本文最后讨论了新的发展,挑战和机遇。随着SNS的采用以惊人的速度增长,SNS的未来研究和组织应用有很多机会。我们可以将本研究中的内容推广到其他企业级社交网络,无论是出于自己的商业目的还是作为另一家公司的合同工作。

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