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The efficacy of cigarette warning labels on health beliefs in the United States and mexico

机译：香烟警告标签对美国和墨西哥健康信念的功效

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Concern over health risks is the most common motivation for quitting smoking. Health warnings on tobacco packages are among the most prominent interventions to convey the health risks of smoking. Face-to-face surveys were conducted in Mexico (n = 1,072), and a web-based survey was conducted in the US (n = 1,449) to examine the efficacy of health warning labels on health beliefs. Respondents were randomly assigned to view two sets of health warnings (each with one text-only warning and 5-6 pictorial warnings) for two different health effects. Respondents were asked whether they believed smoking caused 12 different health effects. Overall, the findings indicate high levels of health knowledge in both countries for some health effects, although significant knowledge gaps remained; for example, less than half of respondents agreed that smoking causes impotence and less than one third agreed that smoking causes gangrene. Mexican respondents endorsed a greater number of correct beliefs about the health effects of smoking than did the U.S. sample. In both countries, viewing related health warning labels increased beliefs about the health risks of smoking, particularly for less well-known health effects such as gangrene, impotence, and stroke.
机译：对健康风险的关注是戒烟的最常见动机。烟草包装上的健康警告是传达吸烟对健康的最重要干预措施之一。在墨西哥进行了面对面调查（n = 1,072），在美国进行了基于网络的调查（n = 1,449），以检查健康警告标签对健康信念的有效性。随机分配受访者查看两组健康警告（每种警告带有一个纯文本警告和5-6个图形警告）。受访者被问及是否相信吸烟会引起12种不同的健康影响。总体而言，研究结果表明，尽管存在巨大的知识空白，两国对某些健康影响的健康知识水平很高。例如，不到一半的受访者认为吸烟会导致阳ot，不到三分之一的受访者认为吸烟会导致坏疽。与美国样本相比，墨西哥受访者更认可吸烟对健康的正确观念。在这两个国家中，查看相关的健康警告标签使人们更加相信吸烟的健康风险，尤其是对于不太知名的健康影响，例如坏疽，阳imp和中风。

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