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首页> 外文期刊>Journal of personality and social psychology >I Am What I Do, Not What I Have: The Differential Centrality of Experiential and Material Purchases to the Self
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I Am What I Do, Not What I Have: The Differential Centrality of Experiential and Material Purchases to the Self

机译:我是我做的,不是我拥有的:体验和物质购买对自我的差异中心

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摘要

What kinds of purchases do the most to make us happy? Previous research (Carter & Gilovich, 2010; Van Boven & Gilovich, 2003) indicates that experiences, such as vacations and concerts, are more likely to do so than material possessions, such as clothes and electronic gadgets. The present research was designed to explore 1 potential explanation for this result, namely, that experiences tend to be more closely associated with the self than possessions. The authors first show that people tend to think of their experiential purchases as more connected to the self than their possessions. Compared with their material purchases, participants drew their experiential purchases physically closer to the self (Study 1), were more likely to mention them when telling their life story (Study 2), and felt that a purchase described in terms of its experiential, rather than its material, qualities would overlap more with their sense of who they are (Study 4). Participants also felt that knowing a person's experiential purchases, compared with their material purchases, would yield greater insight into that person's true self (Studies 3A-3C). The authors then show that the tendency to cling more closely to cherished experiential memories is connected to the greater satisfaction people derive from experiences than possessions (Study 5).
机译:最能使我们开心的购买是什么?先前的研究(Carter&Gilovich,2010; Van Boven&Gilovich,2003)表明,诸如度假和音乐会之类的经历比拥有诸如衣服和电子产品等物资更容易做到这一点。本研究旨在探索对此结果的一种可能的解释,即,经验往往比财产与自我更紧密地联系在一起。作者首先表明,人们倾向于将他们的体验性购买与自己相比,而不是与财产联系得更紧密。与物质购买相比,参与者将体验式购买在物理上更贴近自我(研究1),在讲述自己的人生故事时更有可能提及他们(研究2),并认为购买是根据体验来描述的,而不是与其材料相比,质量与他们的身份感有更多的重叠(研究4)。参与者还认为,了解一个人的体验性购买(与他们的物质性购买相比),将可以更好地了解该人的真实自我(研究3A-3C)。然后作者表明,人们更珍惜珍惜的体验记忆的倾向与人们从经验中获得的满足感比拥有财产时的满足感更高有关(研究5)。

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