Knowledge Discovery from Consumer Behavior in an Alcohol Market by Using Graph Mining Technique - An Example of Using an Active Mining Process for a Typical Business Application

Mami KURODA; Katsutoshi YADA; Hiroshi MOTODA; Takashi WASHIO

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Knowledge Discovery from Consumer Behavior in an Alcohol Market by Using Graph Mining Technique - An Example of Using an Active Mining Process for a Typical Business Application

机译：通过使用图挖掘技术从酒精市场中的消费者行为中发现知识-对于典型的业务应用程序使用主动挖掘过程的示例

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This paper deals with an actual case of the business application of graph mining techniques to purchase history data that employs an active mining process and the verification of the practical utility of the final results. While the current data mining process emphasizes iterative analysis of a given data, active mining is based on user interest levels and both the data and the process evolve dynamically in the form of a spiral configuration. In this paper, we describe the process of how new knowledge concerning consumer behavior in the alcoholic beverage market was discovered and how, based on this, new sales promotion planning was carried out and the effects were verified.

机译：本文讨论了图形挖掘技术在商业应用中购买历史数据的实际案例，该案例采用了活跃的挖掘过程并验证了最终结果的实用性。当前的数据挖掘过程强调对给定数据的迭代分析，而主动挖掘则基于用户兴趣级别，并且数据和过程都以螺旋配置的形式动态发展。在本文中，我们描述了如何发现有关酒精饮料市场中消费者行为的新知识的过程，以及在此基础上如何执行新的促销计划并验证其效果的过程。

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《電子情報通信学会技術研究報告. 人工知能と知識処理. Artificial Intelligence and Knowledge Based Processing》 |2004年第486期|共6页
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Mami KURODA; Katsutoshi YADA; Hiroshi MOTODA; Takashi WASHIO;
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中图分类人工智能理论;
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1. Knowledge Discovery from Consumer Behavior in an Alcohol Market by Using Graph Mining Technique - An Example of Using an Active Mining Process for a Typical Business Application [J] . Mami KURODA, Katsutoshi YADA, Hiroshi MOTODA, 電子情報通信学会技術研究報告. 人工知能と知識処理. Artificial Intelligence and Knowledge Based Processing . 2004,第486期

机译：通过使用图挖掘技术从酒精市场中的消费者行为中发现知识-对于典型的业务应用程序使用主动挖掘过程的示例
2. Knowledge discovery from consumer behavior in electronic home appliances market in Chennai by using data mining techniques [J] . S. Vijayalakshmi, V. Mahalakshmi, S. Magesh African Journal of Business Management . 2013,第34期

机译：使用数据挖掘技术从金奈电子家电市场的消费者行为中发现知识
3. Data Mining and Knowledge Discovery: Applications, Techniques, Challenges and Process Models in Healthcare [J] . Shaker H. El-Sappagh, Samir El-Masri, A. M. Riad, International Journal of Engineering Research and Applications . 2013,第3期

机译：数据挖掘和知识发现：医疗保健中的应用，技术，挑战和过程模型
4. Discovery of Knowledge Patterns in Lymphographic Clinical Data through Data Mining Methods and Techniques [C] . Shomona Gracia Jacob, R. Geetha Ramani, P. Nancy International Conference on Advances in Computing and Information Technology . 2013

机译：通过数据挖掘方法和技术发现淋巴图临床数据中的知识模式
5. Knowledge discovery in databases of Web use: Data mining for informetric and behavioral models of information seeking on the World Wide Web. [D] . Turnbull, Donald R. 2002

机译：Web使用数据库中的知识发现：数据挖掘，用于在Internet上搜索信息的信息和行为模型。
6. Book Review: Process Mining: Discovery Conformance and Enhancement of Business Processes [O] . In Ho Kwon 2014

机译：书评：流程挖掘：业务流程的发现整合和增强
7. Efficient Power Theft Detection for Residential Consumers Using Mean Shift Data Mining Knowledge Discovery Process [O] . Blazakis Konstantinos, Stavrakakis Georgios 2019

机译：使用均线移位数据挖掘知识发现过程的住宅消费者有效功耗检测
8. Application of Data Mining and Knowledge Discovery Techniques to Enhance Binary Target Detection and Decision-Making for Compromised Visual Images [R] . Repperger, D. W. , Phillips, C. A. , Schrider, C. D. , 2004

机译：数据挖掘与知识发现技术在受损视觉图像二值目标检测与决策中的应用

Knowledge Discovery from Consumer Behavior in an Alcohol Market by Using Graph Mining Technique - An Example of Using an Active Mining Process for a Typical Business Application

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