'You don't have to be a premium brand to be proud'

Steve Cropley; STAN PAPIOR

首页> 外文期刊>Autocar: Frist for New Cars >'You don't have to be a premium brand to be proud'

【24h】

'You don't have to be a premium brand to be proud'

机译：“你不必成为一个骄傲的高级品牌'

获取原文

获取原文并翻译 | 示例

掌桥外文数据库（机构版） >>

开具论文收录证明 >>

文献代查 >>

页面导航

摘要
著录项
相似文献
相关主题

摘要

Italian Luca de Meo is leading Seat, the VW Group's most youthful car brand, to unprecedented success. Steve Cropley finds out how he does it It's raining. Bucketing down, actually, and everyone we meet en route to Seat's headquarters outside Barcelona takes turns at apologising for the unseasonal precipitation. Today, for once, Spanish jokes about the British weather aren't working.

机译：意大利卢卡德美孚是座位，VW集团最年轻的汽车品牌，以前所未有的成功。史蒂夫·克雷蒂发现了他是如何下雨的。实际上，我们在巴塞罗那境外的座位总部与座位总部相遇的每个人都会为未经季节降水而转弯。今天，有一次，西班牙语关于英国天气的笑话不起作用。

著录项

来源
《Autocar: Frist for New Cars》 |2017年第6281期|共4页
作者
Steve Cropley; STAN PAPIOR;
展开▼
作者单位

展开▼
收录信息
原文格式 PDF
正文语种 eng
中图分类汽车工程;
关键词

相似文献

外文文献
中文文献
专利

1. 'You don't have to be a premium brand to be proud' [J] . Steve Cropley, STAN PAPIOR Autocar: Frist for New Cars . 2017,第7a6281期

机译：“你不必成为一个骄傲的高级品牌'
2. Advertising non-premium products as if they were premium: The impact of advertising up on advertising elasticity and brand equity [J] . Guitart Ivan A., Gonzalez Jorge, Stremersch Stefan International Journal of Research in Marketing . 2018,第3期

机译：宣传优质的非优质产品：广告投放对广告弹性和品牌资产的影响
3. Vision System Makes Premium Branding Pay For Exceldor: Exceldor employs a vision system to make sure that it gets a premium return on its value-added birds [J] . TERRENCE OKEEFE WATT Poultry USA . 2006,第8期

机译：视觉系统为Exceldor带来优质品牌收益：Exceldor使用视觉系统来确保其增值鸟类获得优质回报
4. Price Premium Enhancement Through Ingredient Branding: How the Ingredient Brand Impact on the Host Brand Perception Increases the Host Brand Equity [C] . Waldemar Pfoertsch, Volkan Polat, Christian Linder, AMA Summer Educators Conference . 2014

机译：通过成分品牌推进价格优质增强：如何对主持人品牌感知的成分品牌影响如何增加主办品牌股权
5. Luxury Fashion Brands: How Brand Personality, Mediated by Perceived Brand Luxury, and Moderated by Brand Experience, Contributes to Brand Equity [D] . Jia, Han. 2017

机译：奢侈时尚品牌：如何繁体人格，被感知品牌奢侈品的人格，并受品牌体验的主持，有助于品牌股权
6. Can Environmentally Sustainable Development and Green Innovation of Hotels Trigger the Formation of a Positive Brand and Price Premium? [O] . Jongsik Yu, Junghyun Park, Kyeongheum Lee, 2021

机译：环境可持续发展和绿色创新的酒店触发了积极品牌和价格优惠的形成吗？
7. Social Media as part of Online-Marketing-Mix : Webpresence of one premium brand (Rolex) and non-premium brand (Swatch) in the social network Facebook [O] . Maxis Meike 2012

机译：社交媒体作为在线营销组合的一部分：社交网络Facebook中的一个高级品牌（劳力士）和非高端品牌（斯沃琪）的Webpresence

'You don't have to be a premium brand to be proud'

摘要

著录项

相似文献

相关主题

期刊订阅