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首页> 外文期刊>Asia-Pacific journal of public health >Exposure to Tobacco Advertising, Promotion Among the Adult Population in Vietnam and Its Implications for Public Health
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Exposure to Tobacco Advertising, Promotion Among the Adult Population in Vietnam and Its Implications for Public Health

机译：接触烟草广告，越南成年人口的推广及其对公共卫生的影响

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Introduction . The Law on Tobacco Control and the Law on Advertisement prohibit the advertising of any tobacco product in Vietnam. Tobacco promotion and marketing are alsostrictly prohibited. However, the violation of tobacco adverting and promotion is still common in Vietnam. Objectives . This article aims at describing the exposure to tobacco advertising and promotion among the population aged 15+ years in Vietnam based on the data from the Global Adult Tobacco Survey 2015 from the view of the community, identifying any possible associations between the exposure to tobacco advertising and promotion and other individual factors, and discussing its possible public health implications. Method . A cross-sectional study with the nationwide scale. Secondary data from the Global Adult Tobacco Survey 2015 was explored and analyzed. Chi-square test and multivariate logistic regressions were applied in the data analysis. Results . The most common type of adults’ exposure to tobacco advertising and promotion was points of sale (8.6%); 9.8% adults exposure to one source of tobacco advertising and 4.0% of them exposed to one source of tobacco promotion. Around 13.3% of Vietnamese adults were exposed to tobacco advertisement, while 2.0% were exposed to tobacco promotion, 5.3% were exposed to both tobacco advertising and promotion, and 16.6% were exposed to tobacco advertising or promotion. Gender, educational level, age, occupation, marital status, socioeconomic status, location (urban, rural), and current smoking status were associated with the exposure to tobacco advertising, tobacco promotion, tobacco advertising and promotion, and tobacco advertising or promotion. Conclusion and Recommendation . Although there are comprehensive bans on tobacco advertising and promotion in Vietnam, adults aged 15+ years still reported their exposure to tobacco advertising and promotion. There should be a strict enforcement of the ban on tobacco advertising and promotion in Vietnam.
机译：介绍 。烟草控制法和广告法禁止越南任何烟草产品的广告。烟草推广和营销是禁止的。但是，违反烟草的宣告和促销仍然在越南常见。目标。本文旨在根据社区视野，在2015年全球成年烟草调查的数据，在越南的数据，从社区的观点来看，在越南的数据，识别烟草广告的任何可能的协会和促销和其他个人因素，并讨论其可能的公众卫生影响。方法 。与全国范围的横截面研究。探讨并分析了2015年全球成人烟草调查的二级数据。在数据分析中应用Chi-Square测试和多变量逻辑回归。结果 。最常见的成年人类型的烟草广告和促销是销售点（8.6％）; 9.8％的成年人接触到一个烟草广告的一个来源，4.0％暴露在一个烟草促销来源。大约13.3％的越南成年人接触到烟草广告，而2.0％接触到烟草促销，5.3％暴露于烟草广告和促销，16.6％接触到烟草广告或促销。性别，教育程度，年龄，占领，婚姻状况，社会经济地位，地点（城市，农村）和当前的吸烟状况与烟草广告，烟草推广，烟草广告和促进和烟草广告或促销有关。结论和推荐。虽然越南的烟草广告和促销活动存在全面的禁令，但15年以上的成年人仍然报告他们对烟草广告和促销的接触。禁止在越南禁止烟草广告和晋升的严格执行。

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