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Policy compliance and deterrence mechanism in the sharing economy Accommodation sharing in Korea

机译：韩国共享经济住宿共享的政策合规和威慑机制

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Purpose In a sharing economy, economically inactive members can serve as providers owing to the low start-up costs. However, such providers may operate without sufficient knowledge of the market and policies, causing significant problems. To prevent illegal sharing, governments encourage providers to register their businesses after meeting certain requirements, but most providers still operate unregistered businesses. The purpose of this paper is to explore the causes of policy non-compliance and suggest measures that can induce compliance. Design/methodology/approach Based on the rational choice and deterrence theories, this study combines qualitative and quantitative research. The former is used to investigate the antecedent factors affecting compliance. Using the latter, this study assumes that the existence of platform operators can resolve information asymmetries. The qualitative findings provide the variables that can lead to policy compliance, while the quantitative research verifies the causal relationships. Findings Business registration by providers in the sharing economy arises from their subjective cost-benefit calculations of policy compliance. According to the qualitative research, they believe there is a low risk of detection of policy non-compliance by the government. The quantitative research suggests that interventions by platform operators could resolve information asymmetries between the government and providers. Originality/value This study designed a mechanism to guide providers toward policy compliance. To reduce friction with the existing market and ensure efficient growth, it is necessary to cooperate with sharing economy participants. The results suggest that the role of platform operators and the government is important.
机译：目的在分享经济中，经济不活跃的成员可以作为提供者作为较低的启动成本。但是，此类提供商可能在没有足够的市场和政策知识的情况下运行，从而造成重大问题。为防止非法分享，政府鼓励提供者在满足某些要求后注册业务，但大多数提供商仍然经营未注册的业务。本文的目的是探讨政策不合规的原因，并建议可以引起合规的措施。本研究基于理性选择和威慑理论的设计/方法/方法结合了定性和定量研究。前者用于调查影响合规性的前一种因素。使用后者，本研究假定平台运营商的存在可以解决信息不对称。定性调查结果提供了可能导致政策合规性的变量，而定量研究则验证了因果关系。调查结果经济提供商的商业登记来自他们的政策合规性的主观成本效益计算。根据定性研究，他们认为政府不遵守政策的危险风险很低。定量研究表明，平台运营商的干预措施可以解决政府和提供者之间的信息不对称。创意/值本研究设计了一种指导提供商向政策合规的机制。为了减少现有市场的摩擦力，确保有效增长，有必要与分享经济参与者合作。结果表明，平台运营商和政府的作用很重要。

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