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首页> 外文期刊>Resources, Conservation and Recycling >Analysis on public perception, user-satisfaction, and publicity for WEEE collecting system in South Korea: A case study for Door-to-Door Service
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Analysis on public perception, user-satisfaction, and publicity for WEEE collecting system in South Korea: A case study for Door-to-Door Service

机译:韩国WEEE收集系统的公众感知,用户满意度和宣传分析 - 以门到门服务为例

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摘要

The South Korean government is applying the Target Management System (TMS) for collecting and recycling electrical and electronic equipment waste under the Waste Electrical and Electronic Equipment (WEEE) Directive. Based on the TMS, approximately 280,230 t of WEEE-compliant waste was recycled in 2017. Building on these recycling achievements, Korea government established a secondary long-term target about 8.6 kg/cap yr. by 2023 as there is sufficient interest in building and managing an efficient WEEE collecting channel in Korea. In this study, we investigate the current status of public perception, user satisfaction, and public relation (PR), as well as strategies that focus on promoting the door-to-door (D-to-D) service, a free public collecting channel in Korea. A survey questionnaire was conducted using the computer-assisted telephone interviewing (CATI) method with stratified sample of 2000 interviewees. The survey results indicated that nearly one in two people (48.2%) were aware of the D-to-D service, and this percentage was higher than the annual surveys for the last three years. In addition, 90.7% of the users of the D-to-D service expressed a positive opinion, particularly with regards to the service being available for free. From the PR perspective, 58.9% of respondents felt that current PR level were unsatisfied despite many outstanding advantages of the D-to-D service, and 86.0% of respondents stated that the frequency of the PR activities for the D-to-D service should be increased. These results are expected to utilize as basic information to establish future-strategies for improving the service quality of D-to-D system with vulnerability complement.
机译:韩国政府正在将目标管理系统(TMS)应用于废物电气和电子设备(WEEE)指令下收集和回收电气和电子设备浪费。根据TMS,在2017年回收了约280,230吨的WEEE符合废物。在这些回收成就上,韩国政府建立了大约8.6公斤/帽子的二级长期目标。到2023年,因为在建设和管理韩国的有效WEEE收集渠道上有足够的兴趣。在这项研究中,我们调查了公众感知,用户满意度和公共关系(公关)的现状,以及专注于推广门到门(D-TO-D)服务的策略,这是一个免费的公共收集韩国的渠道。使用计算机辅助电话采访(CATI)方法进行了调查问卷,其中2000年受访者的分层样本。调查结果表明,两个人近一个(48.2%)了解D-TO-D服务,这一百分比高于过去三年的年度调查。此外,D-To-D服务的90.7%的用户表达了积极的意见,特别是对于免费提供的服务。从PR透视中,58.9%的受访者认为,尽管D-To-D服务许多突出的优势,但86.0%的受访者表示,86.0%的受访者表示,PR活动为D-TO-D服务的频率应该增加。这些结果预计将利用作为基本信息来建立未来策略,以提高具有漏洞补充的D-TO-D系统的服务质量。

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