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Interactional Alarms: Experts’ Framing of Health Risks in Live Broadcast News Interviews

机译:互动警报:专家们的健康风险框架在直播新闻采访中

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This study examined how experts frame health risks in real-time interactions with journalists. Though there is evidence that experts influence media framing of health risks, the ways they respond to journalists’ agendas in real-time interactions have yet to be explored. This paper examines instances of risk assessment extracted from a corpus of news interviews to determine how expert assessments were requested and provided. The analysis reveals that experts rarely deliver their assessments neutrally but rather treat these exchanges as opportunities for framing or reframing the topic. Their framing is shown to be responsive to journalistic agendas and to those who experts understand to be accountable when their assessment is elicited. These findings suggest ways in which news interviews can be useful in health communication. The implications for experts, journalists, and public information officers who plan to use interviews for this purpose are discussed.
机译:本研究审查了专家如何在与记者的实时互动中进行健康风险。 虽然有证据表明专家影响媒体框架健康风险,但他们在实时互动中回应记者议程的方式尚未得到探索。 本文审查了从新闻采访中提取的风险评估的情况,以确定如何提供专家评估和提供。 该分析表明,专家很少迅速地提供评估,而是将这些交换视为框架或重新制作主题的机会。 他们的框架被认为是响应新闻议程,以及专家了解在他们的评估被引发时要理解的人。 这些调查结果表明了新闻采访的方法可以用于健康沟通。 讨论计划使用面试的专家,记者和公共信息人员为此目的使用访谈的影响。

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