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首页> 外文期刊>Journal of Engineering & Applied Sciences >A Study of Impact on the Customers Psychological Reaction and Continuous Intended Use in Accordance with Lock-in Strategy of the Smart Mobile Devices
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A Study of Impact on the Customers Psychological Reaction and Continuous Intended Use in Accordance with Lock-in Strategy of the Smart Mobile Devices

机译:根据智能移动设备锁定策略对客户心理反应和连续使用的影响研究

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摘要

The overall research strategy for smart-phone/pads locking effect of the emotional response and the impact on loyalty and continued use affects the test results that the terms and conditions and loyalty programs this app reactions emotional response information services. The smart-phone loyalty programs affect only cognitive effects appear to be small emotional reactions depending on the attitude also the impact was not uniform locking strategy without the other. In addition, as a psychological reaction of cognitive reactions and emotional responses to loyalty even in a positive impact on the continued use also showed that only affects cognitive responses. The smart mobile devices lock-in also continued loyalty and loyalty programs in the use of these terms and loyalty and continued use in accordance with the strategy a positive influence. Which existing smart-phone in use several options contract assumes the implementation of various agreements in the form of by providing each customer loyalty programs can be evaluated as to the actual level that is utilized to support the long-term incentive deals.
机译:情绪反应的智能手机/垫锁定效果的整体研究策略以及对忠诚度和持续使用的影响影响了测试结果,即术语和条件和忠诚度计划这一应用反应情绪响应信息服务。智能手机忠诚度计划仅影响认知效果似乎是小的情绪反应,具体取决于态度,施加的影响也不是均匀的锁定策略而没有另一个。此外,即使对持续使用的积极影响也表明,甚至对忠诚度的心理反应也表明只影响认知反应。智能移动设备在使用这些条款和忠诚度和持续使用的情况下锁定忠诚度和忠诚度计划,并按照策略产生积极影响。使用中现有的智能手机几个选择合同假定通过提供每个客户忠诚度计划的形式实施各种协议,可以评估用于支持长期激励优惠的实际水平。

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