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Sustainable consumption profile differences among Brazilian regions

机译：巴西地区的可持续消费概况差异

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摘要

Brazil is a vast country and there are several scientific studies reporting sustainable behavior in its different regions. Since methodologies used in these studies differ from one another, it is hard to compare them. This paper aims to identify whether differences in sustainable behavior occur in different Brazilian regions and what differences can be identified. Through a web survey, we analyzed data from 1,489 participants, from four different regions. We identified two factors (behavior and search for information), and analyzed the differences through multivariate analysis of variance. The Northeast region had a higher score for search for information, while Southern regions performed better on behavior. The Midwest region had the worst performance for both factors. The reasons for such differences may be greatly influenced by the social/cultural context of each region. The results also show that consumers still do not use their power of choice to pressure companies to become more sustainable.
机译：巴西是一个庞大的国家，有几项科学研究在其不同地区报告了可持续行为。由于这些研究中使用的方法彼此不同，因此很难比较它们。本文旨在确定可持续行为的差异是否发生在不同的巴西地区，以及可以识别出差异的差异。通过网络调查，我们分析了来自四个不同地区的1,489名参与者的数据。我们确定了两个因素（行为和搜索信息），并通过多元差异分析来分析差异。东北地区的评分更高，以寻找信息，而南部地区的行为表现较好。中西部地区对两个因素具有最糟糕的表现。这种差异的原因可能受到每个地区的社会/文化背景的大大影响。结果还表明消费者仍然不利用他们的选择力量来压力公司变得更加可持续。

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