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首页> 外文期刊>Journal of health communication >Interactive graphics for expressing health risks: development and qualitative evaluation.
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Interactive graphics for expressing health risks: development and qualitative evaluation.

机译：表达健康风险的互动图形：发展和定性评估。

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摘要

Recent findings suggest that interactive game-like graphics might be useful in communicating probabilities. We developed a prototype for a risk communication module, focusing on eliciting users' preferences for different interactive graphics and assessing usability and user interpretations. Feedback from five focus groups was used to design the graphics. The final version displayed a matrix of square buttons; clicking on any button allowed the user to see whether the stick figure underneath was affected by the health outcome. When participants used this interaction to learn about a risk, they expressed more emotional responses, both positive and negative, than when viewing any static graphic or numerical description of a risk. Their responses included relief about small risks and concern about large risks. The groups also commented on static graphics: arranging the figures affected by disease randomly throughout a group of figures made it more difficult to judge the proportion affected but often was described as more realistic. Interactive graphics appear to have potential for expressing risk magnitude as well as the feeling of risk. This affective impact could be useful in increasing perceived threat of high risks, calming fears about low risks, or comparing risks. Quantitative studies are planned to assess the effect on perceived risks and estimated risk magnitudes.
机译：最近的发现表明，交互式游戏样图形可能在通信概率中有用。我们为风险通信模块开发了一个原型，专注于引发用户的偏好，以获得不同的交互式图形和评估可用性和用户解释。使用五个焦点组的反馈用于设计图形。最终版本显示了一个方形按钮的矩阵;单击任何按钮允许用户查看下面的棒材是否受到健康结果的影响。当参与者使用这种互动来了解风险时，它们表达了阳性和消极的更大的情绪反应，而不是观察风险的任何静态图形或数值描述。他们的回答包括救济对小风险和对大风险的担忧。这些组还评论了静态图形：安排在整个一组数字中随机地处理受疾病影响的数字使得判断受影响的比例更难以判断，但经常被描述为更现实。互动图形似乎具有表达风险幅度以及风险的潜力。这种情感影响对于增加高风险的感知威胁，对低风险的恐惧或比较风险的恐惧可能是有用的。计划进行定量研究，以评估对感知风险和估计风险幅度的影响。

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