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首页> 外文期刊>Journal of health communication >The Influence of eHealth Literacy on Perceived Trust in Online Health Communication Channels and Sources
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The Influence of eHealth Literacy on Perceived Trust in Online Health Communication Channels and Sources

机译：电子健康素养对在线健康沟通渠道和来源感知信任的影响

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摘要

Disparities in online health information accessibility are partially due to varying levels of eHealth literacy and perceived trust. This study examined the relationship between eHealth literacy and perceived trust in online health communication channels and sources among diverse sociodemographic groups. A stratified sample of Black/African Americans (n=402) and Caucasians (n=409) completed a Web-based survey that measured eHealth literacy and perceived trustworthiness of online health communication channels and information sources. eHealth literacy positively predicted perceived trust in online health communication channels and sources, but disparities existed by sociodemographic factors. Segmenting audiences according to eHealth literacy level provides a detailed understanding of how perceived trust in discrete online health communication channels and information sources varies among diverse audiences. Black/African Americans with low eHealth literacy had high perceived trust in YouTube and Twitter, whereas Black/African Americans with high eHealth literacy had high perceived trust in online government and religious organizations. Older adults with low eHealth literacy had high perceived trust in Facebook but low perceived trust in online support groups. Researchers and practitioners should consider the sociodemographics and eHealth literacy level of an intended audience when tailoring information through trustworthy online health communication channels and information sources.
机译：在线健康信息可访问性的差异部分是由于eHECHEATH扫盲和感知信任的不同程度。本研究审查了eHealth扫盲与在线健康沟通渠道的信任与不同的社会渗塑群体之间的关系。黑人/非洲裔美国人（n = 402）和白种人（n = 409）的分层样本完成了基于网络的调查，该调查测量了电子健康扫盲和在线健康沟通渠道和信息来源的可靠性。 eHealth inceracy积极预测在线健康沟通渠道和来源的信任，但社会血统因素存在的差异。根据EHEALTH扫盲级别进行分割受众，详细了解离散在线健康沟通渠道和信息来源在不同的受众之间的差异。黑色/非洲裔美国人和EHECHEATH Inervacy的非洲裔美国人在Youtube和Twitter中获得了高度的信任，而高电子健康扫盲的黑人/非洲裔美国人在在线政府和宗教组织中的信任很高。 eHealth Ineracy的老年人在Facebook中的信任很高，但在网上支持群体中的信任低。研究人员和从业人员应考虑通过可信的在线健康沟通渠道和信息来源定制信息时审议预定受众的社会主干和eHealth扫盲水平。

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