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首页> 外文期刊>Journal of public health management and practice: JPHMP >Getting the Word Out: New Approaches for Disseminating Public Health Science
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Getting the Word Out: New Approaches for Disseminating Public Health Science

机译：揭露一句话：传播公共卫生科学的新方法

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摘要

The gap between discovery of public health knowledge and application in practice settings and policy development is due in part to ineffective dissemination. This article describes (1) lessons related to dissemination from related disciplines (eg, communication, agriculture, social marketing, political science), (2) current practices among researchers, (3) key audience characteristics, (4) available tools for dissemination, and (5) measures of impact. Dissemination efforts need to take into account the message, source, audience, and channel. Practitioners and policy makers can be more effectively reached via news media, social media, issue or policy briefs, one-on-one meetings, and workshops and seminars. Numerous upstream and midstream indicators of impact include changes in public perception or awareness, greater use of evidence-based interventions, and changes in policy. By employing ideas outlined in this article, scientific discoveries are more likely to be applied in public health agencies and policy-making bodies.
机译：在实践环境和政策开发中发现公共健康知识和应用之间的差距部分是由于无效的传播。本文介绍（1）与传播相关学科的课程（例如，沟通，农业，社会营销，政治学），（2）研究人员的当前做法，（3）关键观众特征，（4）可用的传播工具， （5）影响措施。传播努力需要考虑消息，来源，受众和渠道。通过新闻媒体，社交媒体，问题或政策简报，一对一的会议和研讨会和研讨会，可以更有效地达成从业者和政策制定者。大量上游和中游指标的影响包括公众感知或意识的变化，更多地利用基于证据的干预措施，以及政策的变化。通过在本文中概述的想法，科学发现更有可能适用于公共卫生机构和政策制定机构。

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