Niche marketing brings 'down-under' firm up top: by concentrating on flexible-machining systems for niche automotive markets, an Australian company has joined the global, metalworking mainstream

C. A. Bates

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Niche marketing brings 'down-under' firm up top: by concentrating on flexible-machining systems for niche automotive markets, an Australian company has joined the global, metalworking mainstream

机译：利基市场营销使“弱势群体”公司上扬：通过专注于利基汽车市场的柔性加工系统，一家澳大利亚公司加入了全球金属加工行业的主流

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来源
《American Machinist》 |1998年第2期|共7页
作者
C. A. Bates;
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正文语种 eng
中图分类金属切削加工及机床;
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1. Niche marketing brings "down-under" firm up top: by concentrating on flexible-machining systems for niche automotive markets, an Australian company has joined the global, metalworking mainstream [J] . C. A. Bates American Machinist . 1998,第2期

机译：利基市场营销使“弱势群体”公司上扬：通过专注于利基汽车市场的柔性加工系统，一家澳大利亚公司加入了全球金属加工行业的主流
2. Dramatic Growth Brings Green Bonds Market From Niche to Mainstream, Report Says [J] . Andrea Vittorio International environment reporter . 2014,第16期

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3. Australian manufacturing remakes itself: times are tough, but niche marketing and automation have assured that "new manufacturing" has a firm future [J] . Patricia Crawford PACE: Process & Control Engineering . 1999,第10期

机译：澳大利亚制造业重塑自我：时代艰难，但利基市场营销和自动化已确保“新制造业”的未来牢固
4. Successive Innovations in Global and Local Markets: Strategies of Global Niche Top Enterprises in Japan [C] . Makoto Hirano, Daiki Tobino Portland International Conference on Management of Engineering and Technology . 2018

机译：全球和本地市场的连续创新：日本全球小众企业的战略
5. How Has A Small UK Music Company Utilised Networks In Order To Maintain Niche Market Leadership in A Market Dominated by Larger Firms? [O] . Miranda Kempin 100

机译：一家小型英国音乐公司如何利用网络在大型企业主导的市场中维持利基市场领导地位？

Niche marketing brings 'down-under' firm up top: by concentrating on flexible-machining systems for niche automotive markets, an Australian company has joined the global, metalworking mainstream

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