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Survey Says Sustain ability Sells

机译:调查说维持销售的能力

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摘要

A recent survey conducted by the Natural Marketing Institute (NMI) and sponsored by the Wine Institute (Wl) revealed opportunities for wineries to drive home messages about their sustainable practices to consumers. NMI polled 4,000 consumers and looked at three key areas: identifying the wine consumption habits of consumers who lead sustainable lifestyles; how those consumers identify sustainability in wine; and the percentage of consumers who consider the environment when buying wine.
机译:最近的一项调查由自然销售研究所(敝中断)和赞助的葡萄酒研究所(Wl)显示的机会酒厂对他们开车回家的消息可持续的做法给消费者。4000消费者,看着三个关键领域:识别的葡萄酒消费习惯消费者带来可持续的生活方式;这些消费者鉴别酒的可持续性;考虑到消费者的比例环境在购买葡萄酒时。

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