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Getting outsourcing right

机译:正确的外包

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摘要

just a few years ago it was quite common for a B2B magazine editor to receive thoughtful "letters to the editor" that either thanked us for a particularly helpful article or took issue with an opinion we expressed or a best practice that a reader deemed questionable. In most magazines there was even a large portion of the "editorial" spread allotted to printing these letters-a very visible podium for readers to let their most heartfelt concerns and commentary be heard in front of an entire. market. As readers began digesting more editorial online, those thoughtful letters evolved into quick "comments."
机译:几年前很常见的B2B杂志编辑得到体贴的“字母要么感谢我们的编辑器”特别有用的文章或带着问题一个意见我们表达或最佳实践读者认为是可疑的。甚至有很大一部分的“编辑”传播分配给打印这些字母a可见讲台为读者,让他们最发自内心的关注和评论被听到一个完整的面前。消化更多的在线编辑,那些深思熟虑字母演变成快速“评论”。

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