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Green products: evaluation of online promotion

机译:绿色产品:线上推广评价

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摘要

The purpose of this study is to identify the features of the internet used by companies that sale green products on their websites and their corporate profiles on social media, and more specifically on their Facebook page. It also determines how each company chooses to advertise its products through the internet and finally which features of each platform further enhance the promotion of each business. The method which was adopted was the descriptive statistics of data on an Excel spreadsheet and conclusions were drawn through the results of the study. In the future, this research can be utilised and enriched by financial data of companies, in order to succeed better electronic marketing. Furthermore, business owners can improve their digital presence with the existing data and strengthen the criteria and the features that make their products more attractive to potential customers.
机译:本研究的目的是确定的功能使用的互联网公司在他们的网站和销售绿色产品企业档案在社会媒体等等特别是在他们的Facebook页面。决定了每个公司选择广告其产品通过互联网最后每个平台的特点进一步加强每个业务的推广。采用描述性统计的Excel电子表格数据和结论通过研究结果。未来,这项研究可以利用和丰富的金融数据公司,成功更好的电子营销。此外,企业主可以改善他们与现有的数据和数字存在加强标准和特性使他们的产品更有吸引力的潜力客户。

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