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Innovation management: different approaches to cope with the same trends

机译:创新管理:应对相同趋势的不同方法

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摘要

The constant failure rate of new product introductions in the last decades implies that little progress in innovation management can be witnessed. Innovation management is seen as an activity in a multi-level system. The main trends in this system will be described. These trends are inter-related in a complex way and, as a result, the focus in innovation management Should be on the combined effect of these trends and on the events that could destabilise the entire system. This article describes four general consequences of the trends in innovation management:
机译:在过去的几十年中,新产品推出的失败率不断上升,这意味着创新管理方面的进展很少。创新管理被视为多层次系统中的一项活动。将描述该系统的主要趋势。这些趋势以复杂的方式相互关联,因此,创新管理的重点应放在这些趋势的综合影响和可能破坏整个系统稳定的事件上。本文介绍了创新管理趋势的四个一般性后果:

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