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Alliances and networks: the next generation

机译:联盟和网络:下一代

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摘要

An increasing number of organizations view strategic alliances as the adequate response to rapid developments in market demands. By (temporarily) joining forces, products and services can be supplied when they are in demand. The poor success rate with respect to alliances (60-70% of all alliances are disbanded prematurely) indicates that co-operation of this type involves a number of characteristic problems for which specific management skills are required. In developing these skills, it is vital that we learn from experience with successful and unsuccessful alliances. However, forming an alliance is so dependent on the specific circumstances that experience will not render a uniform recipe, albeit that the ingredients can be identified. Their quantity will differ in each individual situation. [References: 22]
机译:越来越多的组织将战略联盟视为对市场需求快速发展的适当反应。通过(临时)合力,可以在需要时提供产品和服务。联盟的成功率很低(所有联盟的60-70%被过早解散)表明这种类型的合作涉及许多需要专门管理技能的典型问题。在发展这些技能时,至关重要的是,我们要从成功和不成功的联盟的经验中学习。但是,组建联盟非常依赖于具体情况,因此即使可以确定成分,经验也不会提供统一的配方。在每种情况下,它们的数量都会有所不同。 [参考:22]

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