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首页> 外文期刊>International Journal of Technology Management: The Journal of the Technology Management of Technology, Engineering Management, Technology Policy and Strategy >TOWARDS A CONCEPT OF STRATEGIC INPUT - EVALUATION AND CHOICE OF A TECHNOLOGY IN A VERTICALLY DIFFERENTIATED MARKET
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TOWARDS A CONCEPT OF STRATEGIC INPUT - EVALUATION AND CHOICE OF A TECHNOLOGY IN A VERTICALLY DIFFERENTIATED MARKET

机译：在垂直分化的市场中进行战略投入的概念-技术的评价和选择。

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This paper attempts to define the notion of strategic input and to study the choice of techniques in a market with vertical product differentiation. For that purpose, two different theoretical frameworks are used: firstly, we are interested in models of vertical product differentiation which examine some economic conditions needed to obtain a positive market share. More specifically, the finiteness property implies the fact that a finite number of firms can co-exist in this kind of market. Consequently, we can conclude from this property that, under some conditions, firms will always try to produce the higher quality product even if this product does not generate highest profits. If these conditions are not fully met, firms would produce the product able to generate the greatest profit. However, these models are not concerned with technical and economic production feasibilities. In other words, without a technical and economic study concerning production possibilities, these models are not sufficient to decide which kind of product strategy firms must adopt. For this reason, we introduce, secondly, a technical and economic product representation which allows us (i) to complete the previous models through a study concerning the quality wishes of the demand side and the possibilities for the supply side to satisify them and, so, (ii) to present the choice of techniques in vertical product differentiation. On this basis, this paper develops the concept of strategic input which allows us to evaluate the economic weight of an input in the production process of quality. The interest of this notion rests on its ability to become a management tool for technological decisions. [References: 12]
机译：本文试图定义战略投入的概念，并研究具有垂直产品差异性的市场中的技术选择。为此，使用了两个不同的理论框架：首先，我们对垂直产品差异化模型感兴趣，该模型研究了获得正市场份额所需的一些经济条件。更具体地说，有限性意味着以下事实：有限数量的公司可以在这种市场中共存。因此，我们可以从该属性得出结论，在某些情况下，即使该产品未产生最高利润，企业也将始终尝试生产更高质量的产品。如果不能完全满足这些条件，企业将生产能够产生最大利润的产品。但是，这些模型与技术和经济生产的可行性无关。换句话说，没有对生产可能性进行技术和经济研究，这些模型不足以决定企业必须采用哪种产品战略。因此，我们引入技术和经济的产品表示形式，该表示形式使我们（i）通过研究有关需求方的质量愿望和供应方满足其需求的可能性来完成先前的模型，因此，（ii）介绍垂直产品差异化的技术选择。在此基础上，本文提出了战略投入的概念，使我们能够评估投入在生产过程中的经济权重。该概念的兴趣在于其成为技术决策管理工具的能力。 [参考：12]

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