The redder the better

Tom Joyce

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The redder the better

机译：越红越好

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paris—French apricots are expected to become redder over time, as studies show consumers prefer these over the traditional orange and yellow varieties.During last month's Fruit Logistica in Berlin, Vincent Faugier and Sabine Alary, co-presidents of the French interprofessional marketing section for apricots, sipmm Abricot, made an unexpected prediction: that apricots in France would become redder in the future."Even though most people think of apricots as yellow or orange, studies show that the redder the apricot the more consumers buy," revealed Alary.

机译：巴黎—随着研究表明消费者比传统的橙色和黄色品种更喜欢，法国的杏子将随着时间的推移而变红。上个月在柏林举行的Fruit Logistica，法国Vinf Faugier和Sabine Alary的法国跨行业营销副总裁杏子sipmm Abricot做出了意外的预测：法国的杏子将来会变红。“尽管大多数人认为杏子是黄色或橙色，但研究表明，越红的杏子，消费者购买的越多”，Alary透露。

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《Eurofruit》 |2015年第482期|共1页
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The redder the better

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