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首页> 外文期刊>European Journal of Operational Research >Channel coordination through a revenue sharing contract in a two-period newsboy problem
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Channel coordination through a revenue sharing contract in a two-period newsboy problem

机译：通过两个月报童问题中的收益分成合同进行渠道协调

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摘要

This paper studies channel coordination through revenue sharing contract between a single retailer and a single wholesaler in a two-period newsboy problem. Two models are discussed, a single-buying-opportunity model and a two-buying-opportunity model. We discuss how the revenue sharing ratio and the wholesale prices are to be determined in order to achieve channel coordination and a win-win outcome. We find that the wholesale prices are set to be lower than the retail prices and the optimal revenue sharing ratio is linearly increasing in the wholesale prices. The proposed revenue sharing contract has more flexibility than price protection, in that the optimal revenue sharing ratio can be settled reasonably through negotiation between the retailer and wholesaler.
机译：本文研究了在两个时期的报童问题中单个零售商与单个批发商之间通过收益共享合同进行的渠道协调。讨论了两个模型，一个单购买机会模型和一个两个购买机会模型。我们将讨论如何确定收入分成比例和批发价格，以实现渠道协调和双赢。我们发现批发价格被设定为低于零售价格，并且最佳的收益分配比在批发价格中呈线性增长。提议的收益共享合同比价格保护更具灵活性，因为可以通过零售商和批发商之间的协商合理地确定最佳收益共享比率。

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