In past "Fast Lane" columns I have talked about how important it is for a shop to start slowly when entering the high performance and motorsports field. Starting slowly would mean starting with just one type of engine, or racing "class" or organization, so that you can become very good at what you do. To be successful in motor-sports you must give your customer a product that will keep him running up front; provide such a product consistently, and you will have racers beating a path to your door. For a shop new to performance work, starting slowly can be the key to success, and working with one particular engine or division until you can consistently "get it right" could determine your future in the growing motorsports market. Put out a "bad" product just once in this business, and you may be branded forever.
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