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首页> 外文期刊>Canadian Florist >SUPERmarket Florist: How Jane's Floral Dreams makes it work
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SUPERmarket Florist: How Jane's Floral Dreams makes it work

机译：超级市场花店：简的《花梦》如何运作

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摘要

When shoppers come to Jane's Floral Dreams in Saskatoon, they have the opportunity to not only feed their soul with flowers but also to feed their bodies. That's because the shop is located in a local grocery store, in the midst of daily staples likebread, milk and eggs. It's here that the full-service, professional florist delivers shoppers beautiful flowers, with a personalized touch, in an unlikely setting. The relationship between the supermarket and the florist is one that came about seven years ago, after Jane's Floral Dreams had operated for two decades in its own location. Owner Lyle Hessdorfer saw the agreement as the perfect opportunity to grow his business and reach a larger customer base - and the move has paid off for the shop.
机译：当购物者来到萨斯卡通的简氏花卉梦时，他们不仅有机会用鲜花养活自己的灵魂，而且有机会养活自己的身体。这是因为这家商店位于当地的杂货店，每天都有诸如面包，牛奶和鸡蛋等主食。在这里，全方位服务的专业花店在不太可能的环境中为购物者提供美丽的花朵，并带有个性化的风格。超级市场和花店之间的关系是大约七年前建立的，这是简的《花卉梦想》在自己的所在地运营了二十年之后。业主莱尔·海斯多佛（Lyle Hessdorfer）认为，该协议是发展业务并扩大客户群的绝好机会-此举为这家商店带来了回报。

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