"I believe that these margarine-like spreads, in fact, will eventually become anly a small part of the market for sterol-based foods". North American sterol manufacturers believe that the Food & Drug Administration's move last month [February] to allow them to make health claims for sterols on a wider range of foods and beverages will begin a significant acceleration of their ingredients into the marketplace and a rapid increase in consumer acceptance of sterols as an effective counter to heart disease. While the FDA has yet to issue a final rule, the agency energized the sterols industry by finally acceding to manufacturers' requests to make heart-health claims for steroi-containing foods other than the spreads and salad dressings that the regulators approved three years ago.
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