Low cost carriers (LCC) have been regarded as a new business model in airline industry recently. Southwest Airlines, which is deemed as one of the largest LCC in the world, exhibits a successful story to all the airlines across the globe since 70s. Having launched its first flight from Dallas to Houston, Southwest Airlines has become one of the largest US airlines in number of national passenger flights. It was the sole profitable US airline in 2001 after 911 terror attack. Its successful business model stimulated the start-up of LCC in Europe. Ryanair, for example, has demonstrated itself as a profitable LCC in intra-Europe market since 1985.
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