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Rural broadband needed to keep us competitive

机译:农村宽带需要保持我们的竞争力

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摘要

In 2007 a ZESPRI grower poll found that 51 percent of growers had access to broadband. When the same question was asked late in 2010 this access had increased to 76 percent of growers having access to broadband and 90 percent of growers having accessto the internet. This is a definite improvement. But is this good enough? In my view it is not. The kiwifruit industry's payments system and supply chain are sophisticated and complex. This is to ensure that market signals reach growers and that the mosteffective and efficient supply chain possible is utilised to maximise growers' returns and maintain product value. Broadband is needed for a grower to access information about the supply chain and payments system. This not only includes general information about payments and the supply chain, but specific information about the grower's own fi-uit and payments.
机译:ZESPRI种植者调查显示,在2007年,有51%的种植者可以使用宽带。当在2010年末提出同样的问题时,这种访问增加到了76%的宽带用户和90%的宽带用户。这是绝对的改进。但这足够好吗?我认为不是。奇异果行业的支付系统和供应链非常复杂。这是为了确保向种植者发出市场信号,并利用最有效和高效的供应链来最大化种植者的回报并保持产品价值。种植者需要宽带才能访问有关供应链和支付系统的信息。这不仅包括有关付款和供应链的一般信息,还包括有关种植者自己的功能和付款的特定信息。

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  • 来源
    《Orchardist》 |2011年第2期|共2页
  • 作者

    Mike Chapmen;

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  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类 园艺;
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