NEXT-GEN OPE USERS: THREE SALES STRATEGIES WHEN SELLING TO MILLENNIALS: First article in a two-part series

Carissa Gingras

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NEXT-GEN OPE USERS: THREE SALES STRATEGIES WHEN SELLING TO MILLENNIALS: First article in a two-part series

机译：下一代操作系统的用户：向千禧一代销售时的三种销售策略：分两部分的系列的第一篇文章

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By 2030, the Millennial generation - individuals born between 1977 and 1995 - will account for a third of all homeowners. This group, also known as GenYers, is currently responsible for $200 billion in annual spending power. If you thought the 78-million Baby Boomers were important to your business, keep this mind: Millennials will outnumber Baby Boomers by nearly 20 million, and they are on track to outspend Baby Boomers by the year 2017.

机译：到2030年，千禧一代（即1977年至1995年之间出生的人）将占所有房主的三分之一。这个小组，也称为GenYers，目前负责2000亿美元的年度消费能力。如果您认为7800万婴儿潮一代对您的业务很重要，请牢记：千禧一代将比婴儿潮一代多出将近2000万，并且他们有望在2017年之前超过婴儿潮一代。

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《Outdoor power equipment》 |2013年第3期|共4页
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Carissa Gingras;
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NEXT-GEN OPE USERS: THREE SALES STRATEGIES WHEN SELLING TO MILLENNIALS: First article in a two-part series

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