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Export Market Development by Agricultural Commodity Promotion Programs

机译:农产品推广计划出口市场发展

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Export market development activities are an integral part of today's agricultural marketing due to increasing competition worldwide. Marketing activities include program promotion, advertising, and research financed by private and government-supported commodity groups. Cooperatives and private industry primarily market brand products but they also support generic promotion through legislated commodity programs. Federal and State agricultural commodity promotion programs are supported by growers and/or handlers, including cooperatives and their members.

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