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Preparing for a Needs Assessment: A Report on IEC (Information, Education, and Communication) Activities to Support the Health and Family Welfare Program of the Government of India

机译:准备需求评估:关于支持印度政府健康和家庭福利计划的IEC(信息,教育和传播)活动的报告

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In preparation for A.I.D.'s Integrated Rural Health and Population Project in India, this report identifies issues for a communication needs assessment which will precede detailed communication improvements to be planned by states and districts under the project. The report's focus is on rural services for couples and communities through primary health centers (PHC's), with emphasis on information, education, and communication (IEC) needs. The educational responsibilities of block health and family welfare workers, IEC training for health staff, IEC professionals' job responsibilities, and IEC management are reviewed. Problems and opportunities are outlined, with points or issues proposed for the assessment. The need for small, qualitative studies on village beliefs, attitudes, and practices is briefly discussed and the kinds of expertise needed to conduct the assessment are suggested. Attached is a 24-item list of references (1979-1980).

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