首页> 外国专利> Method for factoring in the relationship between size of the advertiser landing page, the size of the ad creative, and a given user's internet bandwidth into an ad auction

Method for factoring in the relationship between size of the advertiser landing page, the size of the ad creative, and a given user's internet bandwidth into an ad auction

机译:在广告竞价中考虑广告客户目标网页的大小,广告创意的大小和给定用户的互联网带宽之间的关系的方法

摘要

A method for providing a content item for display based on a relationship between a loading speed of a web page, a bandwidth of a channel between a content source and a device, and a size of the content item including receiving, from a server, a request to provide a content item for display at a device. The method further includes calculating, by one or more processors, a quality score for the content item based on a loading speed of a web page, a bandwidth of a channel between a content source and the device, and a size of the content item. The method also includes, based on the quality score, selecting the content item for presentation on the device.
机译:一种用于基于网页的加载速度,内容源与设备之间的信道的带宽以及内容项的大小之间的关系来提供用于显示的内容项的方法,包括从服务器接收内容。请求提供内容项以在设备上显示。该方法还包括由一个或多个处理器基于网页的加载速度,内容源与设备之间的信道的带宽以及内容项的大小来计算内容项的质量得分。该方法还包括基于质量得分,选择内容项目以在设备上呈现。

著录项

  • 公开/公告号US10387916B1

    专利类型

  • 公开/公告日2019-08-20

    原文格式PDF

  • 申请/专利权人 GOOGLE LLC;

    申请/专利号US201314059745

  • 发明设计人 MARTIN BRANDT FREUND;YUANYING XIE;

    申请日2013-10-22

  • 分类号G06Q30;G06Q30/02;

  • 国家 US

  • 入库时间 2022-08-21 12:15:41

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