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METHOD FOR PUSHING INFORMATION DURING ADVERTISING IN ON-DEMAND VIDEO, AND PUSHING SYSTEM
METHOD FOR PUSHING INFORMATION DURING ADVERTISING IN ON-DEMAND VIDEO, AND PUSHING SYSTEM
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机译：在点播视频中在广告中推送信息的方法和推送系统
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摘要
The present invention relates to the field of Internet, and provides a method pushing information during advertising in an on-demand video, and a pushing system. The method comprises: recording type tags corresponding to videos, type tags corresponding to advertisements, and matching relationships between the type tags of the videos and the type tags of the advertisements (S100); detecting an on-demand video of a user (S101); and finding the type tag of an advertisement matching the type tag of the on-demand video of the user, pushing the advertisement having the type tag, and pushing patent information to the user (S102). By matching video types with advertisement types, when a user chooses a video, an advertisement matching the video is pushed, thereby implementing more targeted advertisement pushing and more accurate advertisement placement; and the user can also learn about video-related consumption information while watching the video. In addition, by pushing patent information after the technology is used, the rights of the patentee (applicant) are demonstrated.
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