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Monitoring and responding to social media posts with socially relevant comparisons

机译:通过与社会相关的比较来监视和响应社交媒体帖子

摘要

Systems and methods described herein involve monitoring social media posts and responding as necessary. One embodiment of the invention may identify relevant social media discussions and reply to social media posts so as to influence the notions expressed therein. Specifically where a negative sentiment relating to the relevant brand is identified; a positive response is posted in response to said negative comment. Another embodiment of the invention relates to monitoring social media posts that relate to a product and at least one competing product, identifying the features of the products that form a basis of comparison between the product and competitor and generating a comparison of said products based on the features of interest.
机译:本文描述的系统和方法涉及监视社交媒体帖子并根据需要做出响应。本发明的一个实施例可以识别相关的社交媒体讨论并回复社交媒体帖子,以影响其中表达的概念。特别是在识别出与相关品牌有关的负面情绪时;针对所述负面评论发布了正面回应。本发明的另一实施例涉及监视与产品和至少一个竞争产品有关的社交媒体帖子,识别构成产品和竞争者之间的比较基础的产品特征,并基于所述产品产生对所述产品的比较。感兴趣的功能。

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