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ENHANCING USER RETENTION AND ENGAGEMENT VIA TARGETED GAMIFICATION
ENHANCING USER RETENTION AND ENGAGEMENT VIA TARGETED GAMIFICATION
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机译:通过有针对性的游戏化增强用户的保留和参与度
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摘要
A gamification platform is in data communication with a computing device executing an application. The gamification platform includes one or more processors, a first data store having gamified offer schema, a second data store having gamified offer status data, and a memory. The memory bears instructions that cause the one or more processors to: instantiate, in response to a request from the application, a gamified offer; update the gamified offer status data based on the instantiation; and serve the gamified offer to a computing device.
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