A platform and application provide for micro-coaching on healthy eating and lifestyle. Clients log meals using a mobile application by taking a picture of the meal and/or optionally describing the meal using text. Clients may also log workouts, exercise, and activity details. The client's coach can view the logs in the client's activity log and add a comment. The coach's comment on a logged meal may be displayed in association with the meal in the client's activity log. Optionally, the client can reply to the coach's comment, and the reply is displayed in the same meal message thread. Accordingly, the platform and application enable the client to conveniently log meals, exercise, and activity data and obtain feedback from a coach on a meal or exercise log.
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