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首页> 外文会议>Economic Dynamism and Business Strategy of Firms in Asia: Some Resent Developments >The Role of Government in Alleviating Bullwhip Effect in the Chinese Book Supply Chain
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The Role of Government in Alleviating Bullwhip Effect in the Chinese Book Supply Chain

机译：政府在缓解中国图书供应链中的牛鞭效应中的作用

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Research into bullwhip effect (TBF) in supply chains has emerged as a global hot topic in modern enterprises management theory. With the aid of system dynamics modeling tool, the present paper mainly discusses the government's influence in alleviating the bullwhip effect in the Chinese book supply chain ( CBSC ) . TBF has brought CBSC large economic losses. Authoritative data from Beijing show that overstock in Xinhua bookstores alone amounts to over three hundred million Yuan ( RMB) annually due to TBF - a sum which is almost equal the gross amount of book sales, let alone economic losses of the whole CBSC. The question of how to reduce TBF and ensure profitability in the industry is an important one and the government is expected to play an increasingly important role in finding a solution to the problem. The paper starts with a review of the current status of research on the bullwhip effect in the world. It then analyzes the structure of the Chinese book supply chain and points out the government's large influence on the structure of CBSC. Secondly, it sets up a System Dynamics Modeling to alleviate the bullwhip effect in the CBSC based on Electronic Supply Chain Management ( E - SCM) mode. Thirdly, it provides an explanation of the causes and harm of the bullwhip effect in the CBSC. Lastly, a series of countermeasures are proposed. In the paper, the experiences of book supply chain management in four foreign industrialized , countries are summarized. These are useful in helping alleviate the problem of bullwhip effect in China as well as making the Chinese book supply chain more . competitive.
机译：对供应链中的牛鞭效应（TBF）的研究已成为现代企业管理理论中的全球热门话题。本文借助系统动力学建模工具，主要探讨了政府在缓解中文图书供应链（CBSC）中的牛鞭效应方面的影响。 TBF给CBSC带来了巨大的经济损失。来自北京的权威数据显示，新华书店每年因TBF而积压的资金超过三亿人民币，这几乎等于图书销售总额，更不用说整个CBSC的经济损失了。如何减少TBF并确保该行业的盈利能力是一个重要的问题，预计政府将在寻找解决方案方面发挥越来越重要的作用。本文首先回顾了世界牛鞭效应研究的现状。然后分析了中国图书供应链的结构，指出了政府对CBSC结构的巨大影响。其次，基于电子供应链管理（E-SCM）模式，建立了系统动力学模型来缓解CBSC中的牛鞭效应。第三，它解释了CBSC中牛鞭效应的原因和危害。最后，提出了一系列对策。本文总结了国外四个工业化国家图书供应链管理的经验。这些有助于减轻中国的牛鞭效应问题，并使中国图书供应链更加完善。竞争的。

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