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Development of Tourism Industry Cluster under the 'Grand Tourism' Concept-Take Liaoning Province as an Example

机译:“大旅游”理念下旅游产业集群的发展-以辽宁省为例

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In order to guide the tourism industry cluster to break away from the initial spontaneous "gather" rather than "group" status, such as low cooperatives, weak power, instability and strong dependency, this thesis tries to resolve the issues existing in the tourism supply chain by introducing of systems approach. Research shows that: developing tourism industry cluster must use the concept of "Grand Tourism" including enlarging resource concept, big industry concept, grand alliance concept, great development concept and large scale system concept. This thesis puts forward optimized measures on development of tourism cluster based on the concept of "Grand Tourism" from many field for Liaoning province including big industry cluster, large management system, grand tourism pattern, great joint marketing and great service system.
机译:为了引导旅游产业集群摆脱最初的自发“聚集”而不是“群体”状态,如合作社低,权力弱,不稳定和依赖性强等,本文试图解决旅游供应中存在的问题。通过引入系统方法进行连锁。研究表明:发展旅游产业集群必须使用“大旅游”的概念,包括扩大资源概念,大产业概念,大联盟概念,大发展概念和大规模系统概念。本文基于“大旅游”的概念,从辽宁省大产业集群,大管理体制,大旅游格局,大联合营销,大服务体系等多个领域,提出了旅游集群发展的优化措施。

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