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Satisfaction Evaluation Model of Intercity Bus Service with Different Educational Background Travelers: A Case Study in Guangzhou and Foshan

机译:不同教育背景旅游的城市间巴士服务满意度评价模型 - 以广州与佛山为例

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Guangzhou and Foshan, the two cities belong to the core area of the Pearl River Delta, the border areas of two cities are about 200 km, so they are unique to natural conditions of the intercity traffic construction. This year, the traffic infrastructures between Guangzhou and Foshan are very fast. There are many ways to travel between the two cities, including the subway, city rail, city bus, and so on. The complex travel groups with different educational backgrounds between the two cities of Guangzhou and Foshan have concerned whether the intercity bus service is satisfactory, and the city manager and the public have also concerned about the topic. The satisfaction indexes of the intercity bus travel can give a good feedback to the intercity travel situation. So, the indexes of economic convenience, reliability, comfort, and accessibility are selected to build a comprehensive index system. Then, the satisfaction evaluation model of intercity bus service with different educational background travelers is established via the entropy weight method. The calculation results show as follows: There is a higher demand for travel time for the intercity travelers under the bachelor's degree. The college degree travelers pay more attention to the reliability and comfort of the intercity travel. The master's degree traveler's demand for intercity travel is more comfortable and reliable, but the demand for accessibility is relatively low. The travel demand for doctoral degree travelers is close to the master, and the demand for economic convenience and comfort is relatively high. Finally, the research results can provide a practical thought train for the evaluation method of the intercity public transport service level, and also provide the reference goal for the accurate service of the intercity transportation facilities.
机译:广州和佛山,这两个城市属于珠江三角洲的核心区,两个城市的边境地区约有200公里,所以它们是独一无二的城市交通建设。今年,广州和佛山之间的交通基础设施非常快。两个城市之间有很多方法,包括地铁,城市铁路,城市公共汽车等。复杂的旅行团体与广州和佛山的两个城市之间的不同教育背景有担心城市经理是否令人满意,而城市经理和公众也关注该话题。城际巴士旅行的满意度索引可以给间际旅行情况带来良好的反馈。因此,选择了经济方便,可靠性,舒适性和可访问性的指标来构建综合指标体系。然后,通过熵权重法建立与不同教育背景旅行者的间城巴士服务的满意评估模型。计算结果显示如下:在学士学位下,对城市间旅行者的旅行时间需求较高。大学学位旅行者更加关注城市间旅行的可靠性和舒适性。硕士学位旅行者对城市间行程的需求更舒适可靠,但对可访问性的需求相对较低。博士学位旅行者的旅行需求靠近硕士,对经济方便和舒适性的需求相对较高。最后,研究结果可以为跨越公共交通服务水平的评估方法提供一个实用的思想训练,并为城市交通设施的准确服务提供参考目标。

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