The Control Methods of the Practical and Experimental Teaching System in the Marketing

机译：营销实践与实验教学系统的控制方法

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Beginning with the objective of fostering talents in the marketing, the paper has put forward the reform ideas relative to the practical and experimental teaching system of this profession. These ideas are briefed as follows: holding the open practice and experimental teaching thoughts, constructing the scientific practical and experimental teaching system, exploring the scientific practical and experimental teaching methods and establishing the well-knit evaluation system of the practical and experimental teaching.

机译：从培养市场营销专业人才的目标出发，本文针对该行业的实践和实验教学体系提出了改革思路。这些思想简述如下：保持开放的实践和实验教学思想，构建科学的实践和实验教学体系，探索科学的实践和实验教学方法，建立完善的实践和实验教学评价体系。

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《2008 International Seminar on Education Management and Engineering(2008教育管理科学与工程国际研讨会)论文集》|2008年|300-304|共5页
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LIANG Dong; GU Qiao;
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marketing; practical and experimental teaching; reform teaching;

机译：市场营销;实践与实验教学;改革教学;

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The Control Methods of the Practical and Experimental Teaching System in the Marketing

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