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Corporate sponsroed education initiatives on bord the ISS

机译：公司的公司赞助教育举措

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This paper proposes the cration of a corporate sponsored "Lecture from Space" prgram on board the International Space Station (ISS) with funding coming from a host of new technology and marketing spin-offs. This program would meld existing education initiatives in NASA with new corporate marketing techniques. Astronauts in residence on board the ISS would conduct short ten to fifteen minute live presentations and/or conduct interactive discussions carried out by a teacher in the classoroom. This cooncept is similar to a program already carried out during the neurolab mission on Shuttle flight STS-90. Building on that concep, the interactive simulcasts would be broadcast over the Internet and linked durectly to computers and televisions in classorooms woldwide. In addition to the live broadcasts, educational programs and demonstrations can be recorded in space, and marketed and sold for includison in televison programs, computer software, and other forms of media. Programs can be distributed directly into classrooms as an additional presentation supplement, as well as over the Internet or through cable and broacast television, similar to the Canadian Discovery Channel's broadcasts of the Neurolab mission. Successful maketing and advertishement can eventually lead to the creation of an entirely new, privately run cottage industry involving the distribution and sale of educationally related material associated with the ISS that would have the potential to become truly global in scope. By targeting areas of experties and research interest in microgravity, a large curriculum could be developed using space exploration as a unifying theme. Expansion of this concept could enhance objectives already initiated through the International Space University to include elementary and secondary school students. The ultimate goal would be to stimulate interest in space and space related sciences in today's youth through creative educational marketing initiatives while at the same time drwing funds almost entirely from the private sector.
机译：本文提出了一系列新技术和营销分拆的资金，提出了公司赞助的“从太空讲座”原版的“从太空讲座”的课程。该计划将在NASA中融合现有的教育举措，具有新的企业营销技术。在船上居住的宇航员，ISS将在上课中进行短期十到十五分钟的现场演示和/或进行教师进行的互动讨论。该CONcept类似于在班车航班STS-90上的神经罗拉布任务期间已经执行的程序。建立在该概念上，互动Simulcasts将通过互联网播放并持续到Classorooms Woldwide的计算机和电视机。除了直播广播，教育计划和演示还可以在空间中记录，并在电视节目，计算机软件和其他形式的媒体中销售和销售和销售。程序可以直接分发到教室中，作为额外的演示补充，以及互联网或浏览电缆和砖块电视，类似于加拿大发现频道的神经罗拉布使命的广播。成功的Mapeting和Adstisement最终可能导致创建一个完全新的，私立的小屋行业，涉及与ISS相关的教育相关材料的分销和销售，这将有可能成为真正的全球范围。通过针对微争的专业和研究兴趣的区域，可以使用空间探索作为统一主题来开发大型课程。这种概念的扩张可以增强已经通过国际空间大学启动的目标，包括小学和中学生。通过创意教育营销倡议，最终目标是在当今青年中刺激在当今青年中的空间和空间相关科学的兴趣，同时几乎完全来自私营部门的德国资金。

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